WHY LAUNCH
Launch is a forcing function. Deadlines, deliverables, and accountability designed to get you from idea to operating agency.
Join a small group of serious founders. Peer accountability, shared learnings, and lasting connections.
Weekly group calls, hot seats, and expert Q&A. Real-time feedback on your specific challenges.
Templates are nice. We help you actually fill them out. Leave each week with real, usable assets.
No endless theory. Every week has a concrete outcome. By week 12, you have a real agency.
THE 90-DAY JOURNEY
Define your ICP, craft your positioning, and design your initial offer. Leave with a clear market thesis.
Refine your offer architecture, set pricing strategy, and build your sales assets.
Build your outreach engine. Cold email, LinkedIn, referrals. Start filling your pipeline.
Convert conversations to clients. Handle objections, negotiate scope, close deals.
Build your delivery infrastructure. SOPs, tooling, client communication protocols.
Systematize what works. Build for repeatability. Plan your next phase of growth.
Launch is for people ready to start an AI agency. You should have some AI/automation experience and be ready to commit 10-15 hours per week for 12 weeks. This is not for people exploring whether to start an agency—it's for people who have decided and need structure.
Launch is designed for 0→1. If you already have clients and revenue, you may benefit more from the Platform for ongoing learning or Certification to validate your capabilities.
No. Launch and Platform are separate offerings. Launch is a one-time cohort program. Platform is an ongoing subscription. Many founders do both, but they serve different purposes.
Plan for 10-15 hours per week. This includes live sessions (2-3 hours), working on deliverables, and peer collaboration. The program is designed for people who are serious about launching.